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| | | Mark Bula is the founder and a managing partner at Marketing Minds, LLC. Focusing on the firm’s sales and business development activities, Mark brings his expertise of market segmentation, new product introduction, pricing, channel design and customer decision-making behavior to the company’s client engagements.
Mark’s experience spans a variety of industries during his 16 years in marketing, sales and strategic consulting, and with some of the most prestigious companies in the world: Pepsi, BHP Billiton, Textron, Campbell Soup, Pella Windows, General Motors, Nucor Steel, Armstrong Ceiling and Therma-Tru Doors a division of Fortune Brands. Prior to forming Marketing Minds, Mark was a Manager of Marketing Projects for a $400MM building products company. In this role, Mark was responsible for brand execution, marketing communications, advertising, public relations, and was tasked with developing initial business segmentation strategies for the company’s remodel and replacement marketplace.
Mark received his MBA from the University of Toledo and holds a BSBA in Industrial Marketing from Robert Morris University.
mbula@mktgminds.com |
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